Billy Richards Consulting
Luxury hospitality architecture and hotel development consulting
Fairmont Hotels hospitality strategy partner
Luxury hotel interior design consulting
The Standard Hotel rooftop bar NYC hospitality consulting
Hospitality creative direction and brand strategy
Private members club NYC hospitality concept development
Luxury restaurant concept design and development advisory
Central Park luxury residences mixed-use real estate development

Hospitality Consulting
& Development Advisory

Brand Strategy, Operations & Asset Repositioning

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Luxury hotel design and development consulting
Strategy · Design · Performance

Clarity, differentiation, and long-term value creation.

Hospitality, Development & AI Consulting Services

Billy Richards Consulting is a New York City-based hospitality consulting and development advisory firm delivering strategic advisory and creative direction to hotels, restaurants, developers, and ownership groups seeking clarity, differentiation, and long-term value creation. We work at the intersection of hospitality consulting and development advisory, helping brands, operators, and project teams align experience, brand strategy, and business performance to stand out in competitive markets and maximize asset potential. The best hospitality experiences are felt, not described. We help you make that inevitable.
01

Hospitality Strategy & Market Positioning

Our hospitality consulting practice helps hotels, resorts, restaurants, bars, lounges, membership clubs, retail concepts, and mixed-use operators define clear market positioning, identify differentiation opportunities, and build brand strategy frameworks that align design, operations, and guest experience toward long-term performance and measurable revenue growth.

02

Brand Building & Experience Design

We deliver hospitality experience design and creative direction that integrates spatial design, storytelling, and branded environments to build guest experiences that resonate with modern audiences, drive loyalty, and create lasting brand equity. We design for the moment before someone can explain why they love a place.

03

AI Strategy, Consulting & Training

We provide hospitality AI consulting for hotels, resorts, restaurant groups, and real estate developers, building practical AI strategy that identifies where artificial intelligence creates the most meaningful competitive advantage. Our AI integration practice spans guest experience personalization, operational efficiency, revenue optimization, content systems, brand intelligence, and AI-driven decision-making across the asset lifecycle. We cut through the noise of an overcrowded AI landscape to identify the tools and strategies that are right for your business, not industry defaults, but a customized competitive advantage built around your specific operation.

Our AI consulting and training programs equip hospitality teams and executive leadership to adopt AI confidently, from AI training for hotel operations, F&B, and revenue management teams to executive strategy sessions for ownership groups, GMs, and C-suite decision-makers. Whether you need AI consulting for a real estate portfolio or hospitality AI training for front-line staff, our programs are built for measurable adoption and ROI.

04

Development & Repositioning Advisory

Our development advisory practice works with ownership groups, hospitality real estate investors, and project teams on mixed-use development, hotel repositioning, and adaptive reuse, shaping concepts, refining brand strategy, and unlocking value through experience innovation and operational alignment. We advise across ground-up development and portfolio repositioning, ensuring every asset is positioned for maximum long-term value in competitive urban and resort markets.

Time Warner Center luxury mixed-use development advisory
Development Advisory

Select Partnerships

AFAM hospitality consulting client Carnegie Hall experience design partner Gramercy Park Hotel hospitality strategy client Lincoln Center experience design partner Samsung brand experience consulting partner Diageo hospitality brand consulting client Edie Parker luxury brand partner Gotham Restaurant hospitality consulting client Fairmont Hotels hospitality strategy partner House of Parlour hospitality consulting client LVMH luxury hospitality brand partner NAC consulting partner Coachella Festival experience design partner Gigi Burris luxury brand partner Joya luxury fragrance brand partner Red Bull experiential brand partner The Standard Hotel hospitality consulting client AFAM hospitality consulting client Carnegie Hall experience design partner Gramercy Park Hotel hospitality strategy client Lincoln Center experience design partner Samsung brand experience consulting partner Diageo hospitality brand consulting client Edie Parker luxury brand partner Gotham Restaurant hospitality consulting client Fairmont Hotels hospitality strategy partner House of Parlour hospitality consulting client LVMH luxury hospitality brand partner NAC consulting partner Coachella Festival experience design partner Gigi Burris luxury brand partner Joya luxury fragrance brand partner Red Bull experiential brand partner The Standard Hotel hospitality consulting client

Every great hospitality brand begins with a clear point of view. We help you define it, refine it, and bring it to life across every touchpoint.

New York City Hospitality Consultant

Billy Richards Consulting advises hotels, restaurants, developers, and ownership groups on hospitality strategy, creative direction, AI implementation, and development advisory.

Our Approach

Operating from New York City, we work at the intersection of hospitality consulting and development strategy. Our thesis is simple: when experience design and operational performance are aligned, assets perform better, valuations rise, and revenue follows.

Who We Work With

Ownership groups, developers, and operators building assets that demand a higher standard.

Strategy · Design · Experience · Performance Strategy · Design · Experience · Performance Strategy · Design · Experience · Performance Strategy · Design · Experience · Performance Strategy · Design · Experience · Performance Strategy · Design · Experience · Performance

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Clarity, differentiation, and long-term value creation.

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